If you make one marketing New Year’s resolution for 2016, it should be to create, enhance or refine your mobile moments strategy.
With consumers engaging with their mobile devices 150-200 each day, that adds up to over 30 billion mobile moments each day in the US alone. Grabbing your customer’s attention in that mobile moment to drive engagement or conversions will be the biggest challenge for marketers in 2016. Those that deliver contextually relevant engagements, personalized for each customer around their location, activity and device, will be the ones who triumph. Marketers need to believe in the new opportunities that can emerge from not only implementing a mobile strategy, but also understanding that mobile moments support and engage customers, throughout their whole customer journey. In an exciting new webinar ‘Mobile New Year’s Resolutions’ experts from SmartFocus and a guest speaker from Forrester Research, Inc. will discuss the challenges and opportunities that face marketers for the future of mobile marketing by covering:
Why attend this webinar:
1. Learn how mobile commerce is now bigger than ever
2. The top 5 mobile resolutions you need to follow in 2016
3. The importance of an automation system to maintain continuous, relevant and contextual engagements
More information about the webinar: http://www.meetup.com/de-DE/ViennaInternetStartups/events/228309294/
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